Careers Insured Charts a Bold (Obstacle) Course at Kansas State U.

By James Ballot, Senior Advisor, Strategic Messaging, Insurance Information Institute  

 

 

On September 12, the I.I.I. unfurled its Careers Insured banner for the first time outside the K-State Student Union at Kansas State University in Manhattan, KS. The call went out to all via live onsite campus radio broadcasts (and a full complement of social media updates) for everyone to drop by, have some fun, see a few amusing face-plants … but most of all to see and experience insurance and the insurance profession in a whole new light.

There amid perfect weather, things got “risky” as hundreds of KSU students ran a giant inflatable obstacle course and engaged with representatives from I.I.I. member companies, Lockton and Farmers, to learn about internships and job openings, collect free swag and enter for a chance to win prizes.

The obstacle course created a sensation. But what really brought people back was the desire to learn more about insurance careers and internships and the amazing possibilities they can unlock. If one anecdote could best summarize the day, it would be the following exchange:

I.I.I. staffer: “Hi! Run the obstacle course; sign up for the raffle; learn about insurance!?”

KSU student: “No time. I’m here to talk to these guys about an internship.”

Don’t want to miss out on the next Careers Insured event? visit the website for more news and information.

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